Brand Opportunities Chinese Consumer Behavior Chinese Outbound Tourism Industry Trends

Post-pandemic Travel and Tourism Market Opportunities

Post-pandemic Recovery As summer comes into full swing, tourism is set to return to pre-pandemic levels. As a result of rebound tourism, a substantial surge in outdoor activities and travel is expected. While domestic travel has been most popular, international travel is predicted to pick up this year with covid restrictions easing. During the months of […]

Chinese Outbound Tourism Industry Trends

The Chinese Luxury Traveler

Canada is a top destination for Chinese tourists. Pristine natural landscapes, seemingly endless retail options, and cultural diversity brings thousands of Chinese travelers to Canada every season. In fact, last year China replaced France to be Canada’s second-largest source market for tourism, sending over 500,000 Chinese travelers each year. This figure is expected to triple […]