Place Your Brand Together With The Latest Trends And Social Buzz Through Xiaohongshu

Created in 2013, Xiaohongshu, also known as “Little Red Book”, or simply “RED”, has grown to become China’s foremost fashion and luxury shopping platform. It has collected over 300 million registered users worldwide as of 2019.

Why Choose Little Red Book

The contents are image & video-oriented and have a strong focus on sharing and reviewing products. Through artificial intelligence and machine learning, Xiaohongshu tailors content recommendations to individual users, incubating new consumer trends. More than 20,000 brands have community accounts on Xiaohongshu.

Some users describe RED as a combination of Instagram and Pinterest.

Our social media teams offer a variety of services on Little Red Book

Verification & Registration

Official Little Red Book Account Verification and Registration

Content Management

Content Planning, Translation, and Creative Writing

KOL Collaborations

KOL (Key Opinion Leader) Collaborations

KOC Collaborations

KOC (Key Opinion Consumer) Collaborations


Eastward Media is a digital marketing and ad-tech agency specialized in reaching Chinese audiences, worldwide. Offices in Vancouver and Toronto.



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